About Celesta Marketing and Public Relations

Lisa Helfer is the President and Founder of Celesta Marketing & Public Relations. She has worked with numerous companies to develop public relations campaigns, social media campaigns, branding initiatives, and content marketing strategies in the B2B, consumer, and non-profit sectors.

Lisa offers superb qualifications in all phases of communications, with particular emphasis on the strategic planning that is involved when creating national and international campaigns. She specializes in the following industries: Healthcare, Entertainment, Fitness, Real Estate, Technology, Education, Hospitality, and Travel. She has successfully supervised issues management, crisis communications situations, board member, influencer, and stakeholder relations.

Adept in constructing “out-of-the-box” communication plans and designs solutions via effective courses, which proactively address business problems and communication challenges is one of Lisa’s great strengths. She interfaces seamlessly with corporate bodies, C-level executives, media representatives, and key decision-makers, while quickly gaining trust and confidence. This is the case whether Lisa is working independently or on a team.

Lisa possesses a focused determination and remains professional and positive for companies and organizations, especially in the face of public perception or adversity. She is known for researching, analyzing, and synthesizing information into sound development plans while facing time-critical and competing deadlines.

As president of her company, Lisa has secured company’s accounts, managed all projects, overseen marketing teams, nurtured junior writers, and balanced feedback and input from many. Campaigns have produced top return on investment for her clients. She maximizes their visibility, helps them create a deeper, more loyal sense of community, and increases their profits. Client success is measured through detailed metrics and analytics—their positive testimonials speak to the value of her work.